Creating your Meetup group is a great accomplishment. Keep up the momentum — you want a community, go find them!
Meetup’s new group announcements go out to members who have expressed interest in those topics you chose while you were creating your group, but that doesn’t mean those are the only people who would be a good fit.
Get the word out!
- Share your Meetup group's URL on Facebook and Twitter — you might have a friend of a friend who’s a perfect fit.
- Create an Instagram handle or hashtag for your group, and encourage your members to post photos.
- Share your group on other sites — for example, if you’re an active member of a video game discussion group, let people know you’ve started a group for IRL gaming.
Google and other search engines crawl and record billions of public web pages, including Meetup. Just like you use Google, Bing, or Yahoo to find a variety of people, places, and things, the right members for your group are out there googling for their community. Make sure they can find you.
- Create strong and unique event titles — place + adjective + activity is always a great formula
- Link to your group social media pages — if you’ve made an Instagram or Twitter handle for your group, make sure it links to your group's homepage.
- Have a clear description — your opening line should be one sentence that says exactly who your community is for, before you share the rest of the details.
Communicate with your Community
If you find yourself buying all your hiking gear at a particular store, ask them if they can hang a flyer for your group’s outdoor adventures. If you’re looking for other musicians for your jam sessions, ask some music organizations if they’ll share a link to your group in their newsletter.
You can also try some more general community-oriented places to share your group details (with their permission, of course):
- Community Centers
- College campuses
- Coworking spaces
- Coffee shops
- Rehearsal studios
- Use your active members as your group's mouthpiece — ask them to bring friends along and keep spreading the news.
- Schedule plenty of events — an active group shows prospective members that your community is real, and they’re making an impact. Give them plenty of opportunities to be welcomed into the fold.
- Keep in mind, it’s common for groups to start small and form a tight knit community. Stay focused on your members, and you’ll keep finding your people.